After watching Tim Ferriss’ video on blogging I couldn’t help but give CrazyEgg a try and its pretty damn awesome.

I set up a mini test on FreshTrend.com which is another site that I run and the CrazyEgg software automatically tracks what visitors are doing on the page: where they click, what pages they go to next, where they came from, etc. It sounds on the surface like its not much different than Google Analytics, which is why I was skeptical. But Crazy Egg blows GA out of the water in terms of getting actionable results.

For example, this morning I setup a test of the site homepage to monitor the next 3,000 visitor and after just 300 so far I can already tell that I need to improve the bottom part of my pages since many people are actually reading through the whole post and then clicking the “Next” link (which is tiny). By making that bigger I bet I’ll drastically improve people clicking on that and thus keep them on the site longer. The beauty of CrazyEgg is that after I make that change I’ll be able to test it and see how well it works out.

Final analysis: Anyone serious about their blog should give CrazyEgg a try, even if you try for just 1 month you’ll learn a ton about your blog’s visitors.

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